DMR/Interactive Privacy Policy for California Residents
Last Updated:
January 3, 2020
This Privacy Policy for California Residents is
provided by DMR International, Inc. dba “DMR/Interactive” and applies solely to
the Personal Information (as defined below in Section 1) that we collect and use
relating to consumers and users who reside in the State of California ("users,"
"consumers" or "you"). This Privacy Policy is applicable to the businesses,
websites and mobile applications operated by DMR/Interactive including the
Website from which you accessed this Privacy Policy (our websites and mobile
applications are collectively referred to as “Websites”). It also applies to the
related online services that we provide through our Websites (the "Services").
We provide this Privacy Policy to comply with California privacy laws, including
the California Consumer Privacy Act of 2018 (CCPA).
By using the Website and/or the Services, and providing us with Personal
Information you agree to the practices described in this Privacy Policy
referenced below and to the updates to these policies posted here from time to
time. To make sure you stay informed of all changes, you should check these
policies periodically. Updates will be referenced by the "Last Updated" date
shown above.
Table of Contents
1. Definition of Personal Information
For purposes of this Privacy Policy, except where a different definition is
noted, "Personal Information" means information that
identifies, relates to, describes, references, is reasonably capable of being
associated with, or could reasonably be linked, directly or indirectly, with a
particular consumer, household, or device.
Personal Information does not include:
2. California "Shine the Light" Law/Your California Privacy Rights
California Civil Code Section 1798.83, also known as the "Shine The Light" law,
permits consumers who are California residents, to request and obtain from us
once a year, free of charge, information about the categories of personal
information (as defined in the Shine the Light law), if any, that we disclosed
in the preceding calendar year to third parties for those third parties' direct
marketing purposes. Our disclosure requirements apply only if
we share our consumers’ personal information with third parties for them to
directly market their own products to those consumers, instead of assisting us
with our own business. If you are a California resident and would like to
make such a request, contact us as provided in the “Contact Us” section below.
3. CCPA Disclosures and Rights; Do Not Sell
3.1 Personal Information We Collect
We may have collected Personal Information in the following categories from
consumers within the last twelve (12) months. The categories and examples
provided in the chart below are those defined in the CCPA. This
does not mean that all examples of that category of Personal Information were in
fact collected but reflects our good faith belief to the best of our knowledge
that some of that information may have been collected about consumers. We
will update this disclosure from time to time as appropriate.
In response to a verified consumer request for categories of information
collected, we will investigate and provide an individualized response to the
consumer, and will not merely refer the consumer to our general practices
outlined in this Privacy Policy unless our response would be the same for all
consumers and this Privacy Policy discloses all the information that is
otherwise required for the response to such a consumer request.
Category |
Examples |
A. Identifiers. |
A name, alias, postal address, unique personal identifier, online
identifier, Internet Protocol address, email address, account name,
Social Security number, driver's license number, passport number, or
other similar identifiers. |
B. Personal information categories listed in the California Customer
Records statute (Cal. Civ. Code § 1798.80(e)). |
A name, signature, Social Security number, physical characteristics or
description, address, telephone number, passport number, driver's
license or state identification card number, insurance policy number,
education, employment, employment history, bank account number, credit
card number, debit card number, or any other financial information,
medical information, or health insurance information. Some personal
information included in this category may overlap with other categories. |
C. Protected classification characteristics under California or federal
law. |
Age (40 years or older), race, color, ancestry, national origin,
citizenship, religion or creed, marital status, medical condition,
physical or mental disability, sex (including gender, gender identity,
gender expression, pregnancy or childbirth and related medical
conditions), sexual orientation, veteran or military status, genetic
information (including familial genetic information). |
D. Commercial information. |
Records of personal property, products or services purchased, obtained,
or considered, or other purchasing or consuming histories or tendencies |
F. Internet or other similar network activity. |
Browsing history, search history, information on a consumer's
interaction with a website, application, or advertisement. |
G. Geolocation data. |
Physical location or movements. |
H. Sensory data. |
Audio, electronic, visual, thermal, olfactory, or similar information. |
I. Professional or employment-related information. |
Current or past job history or performance evaluations. |
J. Non-public education information (per the Family Educational Rights
and Privacy Act (20 U.S.C. Section 1232g, 34 C.F.R. Part 99)). |
Education records directly related to a student maintained by an
educational institution or party acting on its behalf, such as grades,
transcripts, class lists, student schedules, student identification
codes, student financial information, or student disciplinary records. |
K. Inferences drawn from other personal information. |
Profile reflecting a person's preferences, characteristics,
psychological trends, predispositions, behavior, attitudes,
intelligence, abilities, and aptitudes. |
3.2 Sources of Personal Information.
We obtain the categories of Personal Information listed above from the following
categories of sources:
3.3 Use and Disclosure ("Sale") of Personal Information
It is not a regular practice in the normal course of our business, but we may
have "sold" (as that term is defined in the CCPA) Personal Information in the
following categories from consumers within the last twelve (12) months. Please
note that the CCPA uses an expanded definition of the term, in which "sell"
means:
"Selling, renting, releasing, disclosing, disseminating, making available,
transferring, or otherwise communicating orally, in writing, or by electronic or
other means, a consumer's personal information by the business to a third party
for valuable consideration; or (B) sharing orally, in writing, or by electronic
or other means, a consumer's personal information with a third party, whether
for valuable consideration or for no consideration, for the third party's
commercial purposes."
When we disclose that we may have sold Personal Information, it means that we
may have received some kind of benefit to our company in return for sharing
Personal Information, but not necessarily received any money in exchange.
The categories below are those defined in the CCPA. This does
not mean that all examples of that category of Personal Information were in fact
"sold" but reflects our good faith belief to the best of our knowledge that some
of that information may have been shared for value in return. We will
update this disclosure from time to time as appropriate.
In response to a verified consumer request for categories of Personal
Information "sold," we will investigate and provide an individualized response
to the consumer, and will not merely refer the consumer to our general practices
outlined in this Privacy Policy unless our response would be the same for all
consumers and this Privacy Policy discloses all the information that is
otherwise required for the response to such a consumer request.
Category
3.4 Use of Personal Information for Business Purposes or Commercial Purposes.
We may use or disclose Personal Information we collect for "business purposes"
or "commercial purposes" (as defined under the CCPA), which may include the
following examples. The examples provided are illustrative and not intended to
be exhaustive.
(a) Auditing Interactions with Consumers. For example: monitoring traffic to our
Websites, counting ad impressions, and auditing legal and regulatory compliance.
(b) Security. For example, maintaining the safety, security, and integrity of
our Website, products and Services, databases and other technology assets and
our business, including preventing fraud, detecting security breaches and
prosecuting violators, and responding to law enforcement requests and meeting
requirements of applicable law, court order, or governmental regulations.
(c) Debugging/Repair. For example, identifying and repairing errors in our
Websites' functionality.
(d) Certain Short-term Uses. For example, ad customization that does not involve
or contribute to profiling.
(e) Performing Services. For example, creating, maintaining, customizing and
securing your account with us, processing your purchases, transactions, and
payments, hosting our Websites, fulfilling subscription orders, managing
databases, performing analyses, billing, and marketing services such as managing
promotions and contests.
(f) Internal Research for Tech Development. For example, testing, research,
analysis, and product development, including to develop and improve our Website,
products, and Services.
(g) Quality and Safety Maintenance and Verification. For example, improving,
upgrading or enhancing our products, Services or Websites, and verifying the
quality or safety of our Websites or Services.
(h) Other Commercial Purposes. For example, as described to you when collecting
your Personal Information such as for promotions or contests, or to evaluate or
conduct a merger, divestiture, restructuring, reorganization, dissolution, or
other sale or transfer of some or all of our assets, in which Personal
Information we hold is among the assets transferred.
If we decide to collect additional categories of Personal Information or use the
Personal Information we collected for materially different, unrelated, or
incompatible purposes we will update this Privacy Policy.
In response to a verified consumer request to know what Personal Information was
collected or sold, we will investigate and provide an individualized response to
the consumer, which will include the business or commercial purpose for
collecting and/or sharing that information. We will not merely refer the
consumer to our general practices outlined in this Privacy Policy unless our
response would be the same for all consumers and this Privacy Policy discloses
all the information that is otherwise required for the response to such a
consumer request.
3.5 Disclosing Personal Information to Other Parties
We may disclose your Personal Information to the following categories of other
parties for a business purpose or commercial purpose, as those terms are defined
in the CCPA:
In order to provide advertisements and content that are more relevant to you, we
and our advertising and content providers may collect Personal Information when
you use our Websites (such as the IP address of your device or the identifier on
your mobile device), and may share the information we collect with third
parties.
3.6 Your CCPA Privacy Rights and Choices
The CCPA provides California residents with specific rights regarding their
Personal Information as described below.
(a) Right to Know about Personal Information Collected or "Sold"
You have the right to request that we disclose certain information to you about
our collection and use of your Personal Information over the past 12 months.
After we receive and confirm your verifiable consumer request, we will disclose
to you within the time required by the CCPA, the relevant information, which may
include:
(b) Right to Request Deletion of Personal Information
You have the right to request that we delete any of your Personal Information
that we collected from you and retained, subject to certain exceptions,
including if we need the Personal Information for a reason related to our
business, such as:
After we receive and confirm your verifiable consumer request, we will delete
your Personal Information from our records within the time period required by
the CCPA, unless an exception applies.
3.6.1 Exercising Your Rights
To exercise the rights described above, please submit a verifiable consumer
request to us through the web form link provided below in Contact Us.
You may only make a verifiable consumer request for access or data portability
twice within a 12-month period.
The verifiable consumer request must provide sufficient information that allows
us to reasonably verify you are the person about whom we collected personal
information or an authorized representative, which may include: providing
your email and phone verification, known customer information, and/or other
information needed to verify your identity depending on the sensitivity of the
Personal Information in question.
We cannot respond to your request or provide you with Personal Information if we
cannot verify your identity or authority to make the request and confirm the
Personal Information relates to you.
Making a verifiable consumer request does not require you to create an account
with us. We will only use Personal Information provided in a verifiable consumer
request to verify the requestor's identity or authority to make the request.
3.6.2 Response Timing and Format
We use good faith efforts to respond to a verifiable consumer request within
forty-five (45) days after its receipt. If we need more time (up to 90 days), we
will inform you of the reason and the needed extension period in writing.
We will deliver our written response by email.
Any disclosures we provide will only cover the 12-month period preceding the
verifiable consumer request's receipt. If we cannot comply with any portion of a
request, the response we provide will also explain why, if applicable. For data
portability requests, we will select a commercially reasonable format to provide
your Personal Information that is commonly useable and should allow you to
transmit the information from one entity to another entity without hindrance,
but we do not guarantee that all formats are useable in all media. We do not
charge a fee to process or respond to your verifiable consumer request unless it
is excessive, repetitive, or manifestly unfounded. If we determine that the
request warrants a fee, we will tell you why we made that decision and provide
you with a cost estimate before completing your request.
3.6.3 Non-Discrimination for the Exercise of CCPA Privacy Rights
We will not discriminate against you for exercising any of your CCPA rights. In
particular, we will not:
However, we may offer you certain financial incentives permitted by the CCPA
that can result in different prices, rates, or quality levels. Any
CCPA-permitted financial incentive we offer will reasonably relate to your
Personal Information's value and contain written terms that describe the
program's material aspects. Participation in a financial incentive program
requires your prior opt in consent, which you may revoke at any time.
We currently do not offer any financial incentive, benefit, or price differences
in return for the disclosure, deletion, or sale of Personal Information.
3.7 Do Not Sell My Personal Information.
The CCPA requires businesses to provide a web page where consumers can opt out
of the ''sale" of their Personal Information. The link to our Do Not Sell web
form is located here.
In addition, you may opt out of certain interest-based advertising by using the
following resources:
(a) You may opt-out of tracking and receiving tailored advertisements on your
mobile device by some mobile advertising companies and other similar entities by
downloading the App Choices app at www.aboutads.info/appchoices.
(b) You may opt-out of receiving permissible targeted advertisements by using
the NAI Opt-out tool available at optout.networkadvertising.org or
visiting About Ads.
(c) You may opt-out of having your activity on our Websites and Services made
available to Google Analytics by installing the Google Analytics opt-out add-on
for your web browser by visiting: tools.google.com/dlpage/gaoptout for
your web browser.
4. California Do Not Track Disclosures
We do not currently respond to browser Do Not Track signals or other browser or
device based mechanisms that provide a method to opt out of the collection of
information across the networks of websites and online services in which we
participate. Unless and until the law requires us to respond to browser Do Not
Track signals, we will not respond to those signals as an opt out, but if we do
so in the future, we will describe how we do so here. For more information on Do
Not Track, please visit allaboutdnt.com.
No. If we do so in the future, we will describe how we do so here. Cookies and
similar technologies are small files that a website or its service provider
transfers to a computer's hard drive through a Web browser (if the user allows)
that enables the website's or service provider's systems to recognize the user's
browser and capture and remember certain information.
We use commercially reasonable procedures and various technical, administrative
and physical safeguards to help protect the confidentiality of Personal
Information. However, no data transmitted over the Internet or stored or
maintained by us or our third-party service providers can be 100% secure given
the reality of communication via technology systems. Therefore, although we
believe the measures implemented by us are commercially reasonable and reduce
the likelihood of security problems to a level appropriate to the type of data
involved, we do not promise or guarantee, and you should not expect, that your
Personal Information or private communications sent to us over those systems
will always remain private or secure. We are not responsible for the
circumvention of any privacy settings or security features.
If you believe that your Personal Information has been accessed or acquired by
an unauthorized person, please promptly Contact Us so that necessary measures
can quickly be taken.
Our Websites or Services may contain links to other websites or services that
are not owned or controlled by us, including links to social media platforms, or
may redirect you off our Website away from our Services to other websites for
information or other services. This Privacy Policy only applies to information
collected by our Websites and Services. We are not responsible for the privacy
and security practices of those other websites or social media platforms or the
information they may collect (which may include IP address). You should refer to
such third parties' privacy policies on their sites to determine their
respective privacy practices. Links to any other website’s or content do not
constitute or imply an endorsement or recommendation by us of the linked
website, social media platform, and/or content.
These Websites are not intended for use by children under the age of 13.
In addition, we do not knowingly collect information from children under the age
of 16, although certain third party sites that we link to may do so. These
third-party sites have their own terms of use and privacy policies and we
encourage parents and legal guardians to monitor their children’s Internet usage
and to help enforce our Privacy Policy by instructing their children to never
provide information on our Websites without their permission.
Involvement of parents: In accordance with the provisions of the Children’s
Online Privacy Act, in the event that we do begin collecting any Personal
Information or data from children under the age of 13, we will notify parents
first, and will seek parental or guardian consent to collect, use and/or
disclose certain Personal Information from children under the age of 13. A
parent may review and have deleted their child’s Personal Information, and may
refuse to permit further collection or use of their child’s information by
contacting us as noted at the end of this Privacy Policy. Parents may consent to
our collection and use of their child’s Personal Information without consenting
to the disclosure of that information to others.
If you have reason to believe that a child under the age of 16 has provided
Personal Information to us through a Website without the appropriate consent,
please contact us as provided in the Contact Us section below with sufficient
detail to enable us to delete that information from our databases.
9. Changes to Our Privacy Policy
We may amend this Privacy Policy at our discretion and at any time. When we make
changes to this Privacy Policy, we will post the updated notice on our Websites
and update the notice's "Last Updated" date. Your continued
use of our Website and/or Services following the posting of changes constitutes
your acceptance of such changes.
If you have any questions or comments about this Privacy Policy, the ways in
which we collect and use your information described here, your choices and
rights regarding such use, or you wish to exercise your rights under California
law, please contact us as provided below:
To fill out a Data Information or Deletion Request,
click here
Do Not Sell My Personal Information:
click here
Call us at 1-855-997-8580
Email us at ccpa@dmrinteractive.com
DMR/Interactive, 20 West 11th Street, Covington, KY 41011